About
Why EatMoreFruit? Well isn't that the best healthy advice you've ever heard: simple, honest and hard to ignore
We work with with marketers in health sectors where the conditions are chronic, the topics are uncomfortable, and the audiences are hard to reach.
We’re for the marketers tired of rinse-and-repeat campaigns, who want bold ideas, credible execution, and a partner who just gets it.
The EatMoreFruit Ethos
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Simple, Honest, Healthy Advice
For patients, healthcare professionals and marketiers, we all benefit from messages that are easy to understand and act on.
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There’s a Beauty in Everything, Bring It Out
Whether it’s a client who likes it straight to the point, or surgeons who are sceptical – good advice is evidence made obvious.
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Get Inside The Minds of the People You Target
It’s a gentle push towards better habits: trying a new technology, engaging a patient or helping a brand step up in their category. No shame, just smart encouragement.
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Bright, Positive Energy
Let’s be vibrant and optimistic, even when we’re working in low-interest, stigmatised, or emotionally-charged area of health.
Our Leadership Team
We are a smart, experienced team of healthcare communication experts, with a deep expertise in healthcare & medical PR, media relations, and digital strategies.
Sarah Winterbottom
Sarah has advised disrupter brands as well as mega corporations like Coca-Cola, Nestle, P&G, Heinz and EY. Her consumer health and self-care experience spans local, regional and global projects. An expert in the way influencers can serve to motivate a healthy change, her insight and consumer expertise ensures clients get the most impact for their budget.
Beth Lowes Bush
Beth previously worked in global pharma where she devised and implemented CSR initiatives and other corporate partnerships. Her curiosity and depth of knowledge as to how technology drives the possibilities around the way brands and business communicate gives a unique perspective to any client brief.
Rachel Sabo
Rachel started her career as a journalist, eventually leading her to marketing roles at hospital groups including Spire and BMI Healthcare. She understands the media, how to work content for the greatest impact, and the best channels to reach each audience. Her competitive nature drives a winning record – from quizzes to front page news stories.
Paul Jarman
Paul‘s expertise spans pharma, health technology, global self-care brands, and clinical providers. He has provided senior counsel to organisations such as Priory, Essity, GSK, Pfizer, Nuffield, Perspectum and Awakn Life Sciences. In a previous life he ran agencies for large international networks before founding EatMoreFruit with Sarah, Beth and Rachel; all sharing the belief that more was possible from the medical PR agency client relationship.
