About

The Communications & Medical PR Agency for Innovators in Health

EatMoreFruit are the medical PR & communications agency for innovators in medtech, pharma, diagnostics and self-care. Our creative yet commercial approach is designed to drive results, paving the way for innovative healthcare conversations that captures attention, stirs emotion and prompts action.

At EatMoreFruit, we’re more than just a healthcare communications agency; we’re your partners in creating meaningful connections that inspire healthier lives.  Whether that’s clinicians selecting the best treatment, patients striving to understand their disease better, or brands aiming to make a mark, we’re here to amplify. We make sure your message resonates, stands out and makes a genuine impact.

The EatMoreFruit Ethos

At EatMoreFruit, we don’t just communicate; we connect. Our foundation lies within our understanding of the nuances of medical communications, from leveraging cutting-edge media intelligence for media coverage to utilising the power of influencer marketing. Whether your audience is comprised of businesses, consumers or healthcare professionals, our strategy is always finely tuned to deliver MORE impact, with the right message, at the right time.

Our Leadership Team

We are a smart, experienced team of healthcare communication experts, with a deep expertise in healthcare & medical PR, media relations, and digital strategies. Our mission is to craft compelling narratives that resonate, expanding your share of voice and bolstering credibility amongst your target audience.

Sarah Winterbottom

Sarah has advised disrupter brands as well as mega corporations like Coca-Cola, Nestle, P&G, Heinz and EY. Her consumer health and self-care experience spans local, regional and global projects. An expert in the way influencers can serve to motivate a healthy change, her insight and consumer expertise ensures clients get the most impact for their budget.

Beth Lowes

Beth previously worked in global pharma where she devised and implemented CSR initiatives and other corporate partnerships. Her curiosity and depth of knowledge as to how technology drives the possibilities around the way brands and business communicate gives a unique perspective to any client brief.

Rachel Sabo

Rachel started her career as a journalist, eventually leading her to marketing roles at hospital groups including Spire and BMI Healthcare. She understands the media, how to work content for the greatest impact, and the best channels to reach each audience. Her competitive nature drives a winning record – from quizzes to front page news stories.

Paul Jarman

Paul‘s expertise spans pharma, health technology, global self-care brands, and clinical providers. He has provided senior counsel to organisations such as Priory, Essity, GSK, Pfizer, Nuffield, Perspectum and Awakn Life Sciences. In a previous life he ran agencies for large international networks before founding EatMoreFruit with Sarah, Beth and Rachel; all sharing the belief that more was possible from the medical PR agency client relationship.

What our clients say...

“Insightful, creative and always pushing us to do more.”

What our clients say...

“Great chemistry with a team of motivated and talented experts that deliver.”

What our clients say...

“We value their insight, innovation and expertise in connecting us with the stakeholders, that shape our market.”

What our clients say...

“Always deliver with enthusiasm and a depth of ability to make big ideas happen across markets.”

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