Conversation starters
Events are an investment. Get more out of them by combining interactivity, insights, and education.
The Goal
200 surgical customers from across EMEA met to discuss the future of advanced wound dressings. An expert meeting with high-calibre surgeons all in one place offers an opportunity to educate, collect insights, change behaviour and introduce new tools – and we created an interactive game to do all these things with one touchpoint to maximise the value from time with customers.
MORE Insights / MORE Interactivity
We transformed clinical protocol guidance into a 2 part app. The first section, a game that challenges surgeons to look at patient profiles from a new perspective. The second, a ready-to-use tool that generates personalised protocols for use in clinical practice. A conversation starter for customers, and insight on how decision making changes across speciality for us.
Can we help make a healthy difference to your meetings and ‘in-real-life’ marketing and communications? Let’s talk.